The digital marketing team in San José, CA wanted to create an educational space for their counterparts around the world. Any_ constructed for them a hybrid space where marketing teams could get informed on recent news, discuss industry practices, and get educated on a variety of topics like consumer centric design.

Creating a collaborative platform

We opted to not only teach and test, but also to let our users pitch in. We created an entire system of links, opinions, articles, videos, and presentations, so now when they drop knowledge on coworkers, they can also ask for their opinions on what is interesting and relevant to them.

A spectrum of content

With an industry as fast-paced and ever-changing as tech, this product interweaves buzzy and technical news from the industry to make sure everyone is up to date on noteworthy developments in their field.

Content feed

With an industry as fast-paced and ever-changing as tech, this product interweaves buzzy and technical news from the industry to make sure everyone is up to date on noteworthy developments in their field.

Measurable results

Creating a platform that people actually wanted to use was an important objective of ours. We wanted to bring in education and community into work. As technology changes at an ever increasing pace, it is important for individuals at 

Iteration is a celebration

The initial project was simple enough to produce quickly and then we could create new sections, content, data filters, and measurements. The project is live and constantly tested, improved, and questioned, so Cisco's marketing teams can benefit the most.